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The Close
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Learn more, sell more. Stay on top of the latest sales trends and advice for startups and SMBs, written by the experts at Close.
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Stop Pitching—And Start Asking These Sales Questions Instead
Great sales reps don’t have perfect pitches, but they do know how to ask better questions. Here’s how to shift from generic Qs to genuine communication.
Kaleigh Moore
June 19, 2025
Close Features and News
Introducing AI Enrich: The End of Tedious CRM Data Entry
Christine Sotelo
Sales Operations
Close More Deals by Using ChatGPT to Stress Test Your Sales Script
Kaleigh Moore
Sales Operations
How to Qualify Leads Fast (and Stop Wasting Time on Bad Fits)
Kaleigh Moore
Sales Operations
How to Catch Missed Sales Leads with Smart Views and Automation in Close
Kaleigh Moore
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Sales Operations
We Tested 25 B2B Brands—Here's Who Followed Up the Fastest
We ran a follow-up speed test on 25 B2B companies. Some called in seconds. Here's who stood out—and what your team can learn from it.
June 6, 2025
Kaleigh Moore
Close Features and News
How to Reach Out to Leads Fast (Without Losing the Human Touch)
Speed matters in sales. Learn how to respond to leads instantly using Close CRM workflows, Smart Views, and automation without sounding robotic.
June 5, 2025
Kaleigh Moore
Close Features and News
How Close Built a New AI Support Tool in a Week—and Made Our Support Team Faster Than Ever
Instead of buying a generic AI tool, we built our own to speed up support without losing the human touch. Here's what worked—and what didn’t.
June 3, 2025
Kaleigh Moore
Sales Tools
Move Faster, Sell More: Close Is 50% Faster Than Other CRMs
Close is over 50% faster than top CRMs. Sell more with less lag. Start your free 14-day trial today.
May 15, 2025
Sam Brenner
Meet the CRM built for how sales teams
actually
sell
Selling is hard. Your CRM shouldn’t be. Close is the easy-to-use CRM built with everything sales teams need to start closing deals today.
Start your free trial
Enterprise Sales
What’s the Difference Between SMB vs Mid-Market vs Enterprise Sales? Guide & Examples
SMB vs mid-market vs enterprise sales—should you be going after small fish or whales? Learn how enterprise sales is different from SMB or mid-market sales & how to choose the right market.
September 16, 2022
Steli Efti
Sales Management
How to Run Sales Meetings: Topics, Agenda Template & Ideas
The purpose of sales meetings is to motivate and equip your team to do their best work. Learn how to prepare, structure, and run an effective sales meeting.
September 16, 2022
Steli Efti
Prospecting & Lead Generation
What is Lead Scoring & How to Successfully Use Lead Scoring Models
Lead scoring is assigning values to your leads to indicate their conversion probability. Learn how to create a robust model around it.
September 15, 2022
Chintan Zalani
Sales Operations
Sales Metrics Guide: Which KPIs to Track, Why & How (to Create High-Performing Sales Teams)
Data analysis is key to building great sales teams. Here are the sales metrics top sales managers and salespeople use to drive record-breaking results.
September 8, 2022
Steli Efti
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Product
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See Close in action.
Take a fast, interactive product tour.
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Product
CRM Overview
Communication
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Integrations
Call Assistant
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Integrations
Call Assistant
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Free Sales Tools
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