Close vs. Other CRMs

Here at Close, we always value transparency and self-awareness. We don’t sugarcoat things.
In a space as saturated as sales software, we’re deeply connected to our target customer and the value we bring them as a growth partner. But we’re not the perfect match for everyone.

After analyzing our main competitors on the market—the other solutions you’re probably comparing us against—here’s how we stack up against each of them.
g2 top 50 sales products
Where Close excels
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For sales teams of <100 people
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Simplifying tech: CRM + Email + Global Calling + SMS + Video
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Qualifying large lead lists quickly
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Straightforward & transparent pricing
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Fastest onboarding + adoption ratings in CRM
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Improving sales team’s productivity by 2x
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Free support and migrations for all customers
Where Close is weaker
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Not the best-suited for organizations wanting features like proposal generators, document storage, product/inventory management, or internal chat
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Not designed for outside sales teams

How Close stacks up

Target sales team size <100 <5>5 <100100+ 100+100+100+250+
PricingAll‑inclusive, pricing publicly availableLow initial cost, many add-ons required when scalingLow initial cost, many add-ons required when scalingLow initial cost, many add-ons required when scalingSales call required, complex pricing with hidden costsSales call required, complex pricing with hidden costsSales call required, complex pricing with hidden costsSales call required, complex pricing with hidden costsSales call required, complex pricing with hidden costs
BudgetBest valueAffordableAffordableAffordableAffordableExpensiveExpensiveExpensiveVery expensive
Customer successDedicated success teamNot availablePay extraDedicated success teamPay extraDedicated success teamPay extraDedicated success teamPay extra
CallingGlobal calling built-inCalling via third-party appCalling via third-party appGlobal calling with add-on purchaseCalling via third-party appSelective countries built-inSelective countries built-inGlobal calling with add-on purchaseUS & Canada only as an add-on
Email automationBuilt-inAdd-on purchase requiredAdd-on purchase requiredAdd-on purchase requiredBuilt-inBuilt-inAdd-on purchase requiredBuilt-inAdd-on purchase required
Training & implementation$0, customized onboarding$0Add-on purchase required$0, pre-recorded videosAdd-on purchase requiredAdd-on purchase requiredAdd-on purchase required$0Add-on purchase required
Admin or developer needed?NoNoNoNoYesYesYesYesYes
Try Close →More info →More info →More info →More info →More info →More info →More info →More info →

Close = competitive + transparent pricing

Close is the highest-rated CRM by customers

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blair meyer avatar
Blair Meyer
Build My Deal Canada

I have tried: Five9, MOJO, PhoneBurner, Zoho, Freshdesk, and the list goes on. You can finish implementing Close CRM for your business before you finish your morning cup of coffee. For the sales gurus that want to provide an impact to their bottom line, while not overspending, Close is the solution.

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mario campbell avatar
Marion Campbell
Co-founder, Partender

I used Zoho at my previous startup, I didn’t like it. I love Close CRM—it’s super lightweight, easy to use, and a great first CRM. No Salesforce engineer required. Check out their blog & Steli’s podcast for great insight, too.

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jt allen avatar
Jonathan Howes
VP Sales, InvoicesASAP

If you have experience with Salesforce, I cannot recommend Close’s free trial high enough. The problem it solves is getting new sales people trained up on a new CRM system in days instead of weeks. From a management perspective, the reporting is extensive and I can cut and slice the data to get granular reporting on a company level, campaign level, and individual rep level.

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