The best free books and templates to help you crush your sales goals.

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Featuring 40+ assets of exclusive content from CEOs, entrepreneurs, and sales pros from the world's leading SaaS companies—this is an absolute masterclass in all things sales.
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Sales Forecasting Template
Sales Forecasting Template
Allocate budgets, spot emerging trends, and catch potential pitfalls early using this 24-month sales forecasting template.
Consultative Selling
Consultative Selling
Get a clear consultative selling definition, understand the pros and cons of using this method, & learn specific strategies to get started.
The CRM Buyers Guide
The CRM Buyers Guide
This CRM buyer’s guide walks you through the step-by-step process of choosing a CRM solution and evaluating its success for your team.
The Ultimate Sales Pitch Guide
The Ultimate Sales Pitch Guide
The Ultimate Sales Pitch Guide for High-Performing Reps
The Ultimate Sales Pipeline Guide
The Ultimate Sales Pipeline Guide
You’re about to learn everything you’ll ever need to know (and more) about sales pipelines.
The Startup Sales Resource Bundle
The Startup Sales Resource Bundle
9 email templates, 3 checklists, 2 scripts, and 5 books designed to help your sales team crush it.
Startup Marketing With Virtual Summits
Startup Marketing With Virtual Summits
This book will show you how to generate leads, boost brand awareness, and build high-value partnerships.
Sales Email Sequence Templates
Sales Email Sequence Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for your CRM. Download the entire set and remix to create your own killer sales email strategy.
High Performance Sales Deck Templates
High Performance Sales Deck Templates
6 free beautifully designed sales deck templates, plus instructions on customizing them for your product or service.
Ideal Customer Profile Kit
Ideal Customer Profile Kit
No B.S. templates to identify your best customers with pinpoint accuracy.
The Follow-Up Formula
The Follow-Up Formula
How to get everything you want by doing what nobody else does.
Leading Sales Teams Through Crisis
Leading Sales Teams Through Crisis
We've curated the best advice on navigating through this crisis in our latest book.
CRM Excel Template
CRM Excel Template
Get visibility on your deals and pipeline with this free sales CRM template for Excel.
Good (Crisis) Email Templates
Good (Crisis) Email Templates
19 crisis email examples, a list of the best crisis related subject lines, and an actionable email checklist.
The Expert Guide to Remote Video Sales Calls
The Expert Guide to Remote Video Sales Calls
Now is the time to adapt and keep moving forward. Use this guide to kick a$$ on your remote video sales calls.
The Sales Enablement Toolkit
The Sales Enablement Toolkit
Get 8 customizable templates to kick your sales enablement strategy into overdrive.
SalesTable: Spreadsheet CRM Template
SalesTable: Spreadsheet CRM Template
Upgrade your sales process with a FREE Google Sheets template that will accelerate your pipeline.
The Sales Success Kit
The Sales Success Kit
Includes 11 action-oriented templates, checklists, and guides, so you can have your best sales year yet.
The Ultimate SaaS Tech Stack Database
The Ultimate SaaS Tech Stack Database
Discover the technology used by the top 850 SaaS companies to sell your products and grow your business.
Sales Coaching Plan Template
Sales Coaching Plan Template
Use this checklist as a guide to plan your coaching agenda and build more meaningful sessions.
The Startup Sales Playbook
The Startup Sales Playbook
This is the playbook you need to build and scale a winning sales team and process.
From 0 to 1,000 Customers & Beyond
From 0 to 1,000 Customers & Beyond
The ultimate guide to growing your B2B startup from 0 to 1,000+ customers.
The Sales Hiring Playbook
The Sales Hiring Playbook
A practical guide to building a sales team.
Your Growth Hacks Aren't Working
Your Growth Hacks Aren't Working
Cold calling is one of the most underrated customer acquisition channels, and this book tells you how to do it right—even if you have zero sales experience.
SaaS Sales for Startups Founders
SaaS Sales for Startups Founders
Learn how to sell SaaS products like a pro.
Talk to Your Customers
Talk to Your Customers
How B2B startups create real competitive advantages by learning from their customers!
The Founder's Guide To Sales Negotiation
The Founder's Guide To Sales Negotiation
In this book, Steli shares his simple and highly effective framework for winning better deals.
Cold Email Hacks
Cold Email Hacks
Get more qualified leads faster with cold email hacks!
Enterprise Sales for Startups
Enterprise Sales for Startups
Want to pursue enterprise sales? Learn how to explore buying processes, sell to key stakeholders, build relationships with internal champions, and more.
The Ultimate Startup Guide to Outbound Sales
The Ultimate Startup Guide to Outbound Sales
Everything you need to know about outbound sales for startups.
The Startup Sales Success Course
The Startup Sales Success Course
Create a predictable & repeatable sales model for your company in 30 days.
Sales Management Toolkit
Sales Management Toolkit
Get these 7 free templates to scale your sales team today.
Free Sales Script
Free Sales Script
This proven and simple script will help you close more deals with less effort.
Sales Objections Template
Sales Objections Template
Overcome any sales objection with this simple framework.
Call Review Checklist for Junior Reps
Call Review Checklist for Junior Reps
Call review checklist for junior reps
Free Sales Onboarding Schedule Template
Free Sales Onboarding Schedule Template
A day-by-day breakdown of activities to get new reps up and running in just 28 days.
B2B Qualifying Questions
B2B Qualifying Questions
Number one thing most sales reps should do to close more sales? Ask better questions!
Free Sales Strategy Template
Free Sales Strategy Template
Develop a successful sales strategy, even if you've never created one before.
The CRM Buyers Checklist
The CRM Buyers Checklist
Get the 14-step process to choose the right CRM, PLUS 12 questions to ask your CRM vendor before purchasing.
Product Demos That Sell
Product Demos That Sell
Get our bestselling book on delivering winning demos—plus a foolproof checklist.
Cover image
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sales Ebooks by Close
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
close sales ebooks
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
I just finished your book, Product Demos That Sell. I work in Sales as an SMB rep for Zoom, and this book is a great reference for my career. This will definitely stay by my nightstand as a once a month refresher.
Close user testimonial
Evan Byerly,  
Account Executive at Zoom
Download Product Demos That Sell
The Ultimate Sales Pitch Guide
The Ultimate Sales Pitch Guide for High-Performing Reps
The Ultimate Sales Pipeline Guide
You’re about to learn everything you’ll ever need to know (and more) about sales pipelines.
The Follow-Up Formula
How to get everything you want by doing what nobody else does.
The Expert Guide to Remote Video Sales Calls
Now is the time to adapt and keep moving forward. Use this guide to kick a$$ on your remote video sales calls.
The Startup Sales Playbook
This is the playbook you need to build and scale a winning sales team and process.
From 0 to 1,000 Customers & Beyond
The ultimate guide to growing your B2B startup from 0 to 1,000+ customers.
Your Growth Hacks Aren't Working
Cold calling is one of the most underrated customer acquisition channels, and this book tells you how to do it right—even if you have zero sales experience.
Talk to Your Customers
How B2B startups create real competitive advantages by learning from their customers!
Cold Email Hacks
Get more qualified leads faster with cold email hacks!
Enterprise Sales for Startups
Want to pursue enterprise sales? Learn how to explore buying processes, sell to key stakeholders, build relationships with internal champions, and more.
The Ultimate Startup Guide to Outbound Sales
Everything you need to know about outbound sales for startups.
The Startup Sales Success Course
Create a predictable & repeatable sales model for your company in 30 days.
The CRM Buyers Checklist
Get the 14-step process to choose the right CRM, PLUS 12 questions to ask your CRM vendor before purchasing.
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
I just finished your book, Product Demos That Sell. I work in Sales as an SMB rep for Zoom, and this book is a great reference for my career. This will definitely stay by my nightstand as a once a month refresher.
user testimonial
Evan Byerly,
Account Executive at Zoom
Download Product Demos That Sell
Sales Forecasting Template
Allocate budgets, spot emerging trends, and catch potential pitfalls early using this 24-month sales forecasting template.
The CRM Buyers Guide
This CRM buyer’s guide walks you through the step-by-step process of choosing a CRM solution and evaluating its success for your team.
Startup Marketing With Virtual Summits
This book will show you how to generate leads, boost brand awareness, and build high-value partnerships.
Leading Sales Teams Through Crisis
We've curated the best advice on navigating through this crisis in our latest book.
The Sales Hiring Playbook
A practical guide to building a sales team.
SaaS Sales for Startups Founders
Learn how to sell SaaS products like a pro.
The Founder's Guide To Sales Negotiation
In this book, Steli shares his simple and highly effective framework for winning better deals.
Sales Management Toolkit
Get these 7 free templates to scale your sales team today.
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
I just finished your book, Product Demos That Sell. I work in Sales as an SMB rep for Zoom, and this book is a great reference for my career. This will definitely stay by my nightstand as a once a month refresher.
close user testimonial
Evan Byerly,
Account Executive at Zoom
Download Product Demos That Sell
The Startup Sales Resource Bundle
9 email templates, 3 checklists, 2 scripts, and 5 books designed to help your sales team crush it.
Sales Email Sequence Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for your CRM. Download the entire set and remix to create your own killer sales email strategy.
High Performance Sales Deck Templates
6 free beautifully designed sales deck templates, plus instructions on customizing them for your product or service.
Ideal Customer Profile Kit
No B.S. templates to identify your best customers with pinpoint accuracy.
CRM Excel Template
Get visibility on your deals and pipeline with this free sales CRM template for Excel.
Good (Crisis) Email Templates
19 crisis email examples, a list of the best crisis related subject lines, and an actionable email checklist.
The Sales Enablement Toolkit
Get 8 customizable templates to kick your sales enablement strategy into overdrive.
SalesTable: Spreadsheet CRM Template
Upgrade your sales process with a FREE Google Sheets template that will accelerate your pipeline.
The Sales Success Kit
Includes 11 action-oriented templates, checklists, and guides, so you can have your best sales year yet.
The Ultimate SaaS Tech Stack Database
Discover the technology used by the top 850 SaaS companies to sell your products and grow your business.
Sales Coaching Plan Template
Use this checklist as a guide to plan your coaching agenda and build more meaningful sessions.
Free Sales Script
This proven and simple script will help you close more deals with less effort.
Sales Objections Template
Overcome any sales objection with this simple framework.
Call Review Checklist for Junior Reps
Call review checklist for junior reps
Free Sales Onboarding Schedule Template
A day-by-day breakdown of activities to get new reps up and running in just 28 days.
B2B Qualifying Questions
Number one thing most sales reps should do to close more sales? Ask better questions!
Free Sales Strategy Template
Develop a successful sales strategy, even if you've never created one before.
Product Demos That Sell
Get our bestselling book on delivering winning demos—plus a foolproof checklist.
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
Sequencer: Sales Email Templates
47 email sequences from the biggest names in SaaS, all pre-formatted for...
I just finished your book, Product Demos That Sell. I work in Sales as an SMB rep for Zoom, and this book is a great reference for my career. This will definitely stay by my nightstand as a once a month refresher.
Evan Byerly,
Account Executive at Zoom
Download Product Demos That Sell
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Meet your sales coach

Steli Efti has helped more than 200 venture-backed startups build and scale their sales processes, closed thousands of deals worth tens of millions of dollars, and trained thousands of sales professionals.

Why winning sales teams choose Close.

All-in-one
Close brings email, calling, and SMS into one central platform—without add-ons. Get full visibility on every touch point, with every lead.
Transparent pricing
Our pricing is affordable and simple. We'll never offer bait-and-switch Freemium models or convoluted pricing plans.
Built for scaling teams
Close is the only CRM that focuses exclusively on teams like yours. You'll always be our #1 priority.
Fast and efficient
If you're a tech-enabled team who needs smart, agile sales tools, you've found the right CRM. Close serves the business of the future.
Close CRM

Why winning sales teams choose Close.

Close is an all-in-one CRM solution

All-in-one

Close brings email, calling, and SMS into one central platform—without add-ons. Get full visibility on every touch point, with every lead.

Close has Transparent pricing

Transparent pricing

Our pricing is affordable and simple. We'll never offer bait-and-switch Freemium models or convoluted pricing plans.

Close is built for Built for scaling teams

Built for scaling teams

Close is the only CRM that focuses exclusively on teams like yours. You'll always be our #1 priority.

Fast and efficient

Fast and efficient

If you're a tech-enabled team who needs smart, agile sales tools, you've found the right CRM. Close serves the business of the future.

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