61 Best Sales Training Programs: Courses, Workshops, Blogs, & More

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You could be the Michael Jordan of sales, but you still need training.

Why? Because sales is an ever-evolving art, and it’s YOUR job to make sure you keep up with the trends. Never be satisfied with being a GOOD salesperson. Strive for greatness, and success will follow.

The best way to keep improving your sales skills is to spend time on sales training programs that are built to take you to the next level. What are some of those? Check out this master list of sales training courses and programs, including:

  • General online sales training courses (15)
  • In-person sales training courses and workshops (8)
  • Free online sales training webinars & seminars (5)
  • Online sales training programs and workshops (11)
  • Blogs with sales coaching resources (10)
  • Podcasts about sales training & enablement (11)

General online sales training courses (15)

If you’re looking for virtual sales training that you can consume at your own pace, these are your best options. While most of these courses are paid, almost all of them include certified sales training, which means you’ll have something to show for your hard work. 

1. Prospecting and Lead Management 101

Provided By: Close
Cost: Free

Length: 6 hours

Certified: Yes

Aimed at startup founders and SMB leaders looking to set up a no-fail sales process, this course digs into what prospecting looks like today, how to craft your ideal customer profile, specific cold outreach techniques, and more. You’ll get in-depth instruction from experts on the Close team, including CEO Steli Efti.

2. Steli's Essential Guide to Negotiation

Provided By: Steli Efti
Cost: Free

Length: 1 hour of video content

Certified: No

Learn pro negotiation skills from the one and only Steli Efti, Close CEO and founder. You'll see some of Steli's tried and true tactics for negotiating better and overcoming tough objections in sales.

3. Sandler Microlearning Collection

Provided By: Sandler Training
Cost: $197

Length: Self-paced

Certified: No

The Sandler Selling System, based on their sales mastery program, includes instruction on building rapport, uncovering pain points, talking about budget, negotiations, and more. Plus, you'll gain access to 100 podcasts, 20 webinars, as well as books, whitepapers, and more.

4. Action Selling Associate Certification

Provided By: Action Selling
Cost: $195

Length: 3-5 hours

Certified: Yes

Get certified on Action Selling Skills through this eLearning course. It includes modules and videos you can go through at your own pace, as well as an assessment and certification at the end of the course.

5. Virtual Selling: How to Build Relationships Online

Provided By: Dale Carnegie
Cost: $1,995

Length: 5 weeks

Certified: Yes 

This live online training session is built to train salespeople to sell online, an especially important skill during the times we live in. You'll learn how to engage buyers through the sales process, develop strategic relationships, and become a trusted advisor to your customers.

Want more advice on virtual selling? Get our free Remote Sales Team Playbook!

6. JB Sales OnDemand

Provided By: JB Sales
Cost: $399/year

Length: Self-paced

Certified: Yes

Known as the "Netflix of sales training," JB Sales is an online sales training platform. The subscription price includes unlimited access to 6 sales courses, live cast training (and replays), weekly Q&A sessions, and more from 6 top sales trainers.

7. IMPACT-U

Provided By: The Brooks Group
Cost: $545 per rep

Length: Self-paced

Certified: Yes 

Take the IMPACT selling system to a virtual, on-demand learning platform. Built for sales managers who want to build the skills of their team (and monitor their progress), this online course lets reps learn at their own pace with a scenario-based, gamified learning system. Managers can see how their reps perform, and which areas are more challenging, allowing them to follow up with targeted coaching.

8. Insight Selling: Advanced Consultative Selling

Provided By: RAIN Group
Cost: $129/month

Length: Self-paced

Certified: Yes

This online curriculum is built to help sellers work alongside their customers, strengthen relationships, tell convincing stories, and use customer insight to drive sales.

9. Sales Accelerator

Provided By: Iannarino
Cost: $97/month

Length: Self-paced

Certified: Yes 

This training subscription gives you access to a collection of virtual B2B training courses, with over 30 hours of on-demand training materials. When you enroll, you'll also have access to live training sessions and workshops.

10. B2B Sales Masterclass: People-Focused Selling

Provided By: Kevin Dorsey
Cost: $94.99

Length: 3 hours of video content

Certified: Yes

Throw those shady or pushy sales tactics out the window—Kevin Dorsey is here to teach you top-tier methods for discovery, demos, follow-ups, and more.

11. The Art of Sales: Mastering the Selling Process Specialization

Provided By: Coursera
Cost: Free

Length: About 6 months

Certified: Yes

This specialization course from Northwestern University offers beginning sales reps the skills and knowledge to prospect for, engage, pitch, and close new sales leads.

12. Develop Your Sales Skills and Knowledge

Provided By: LinkedIn
Cost: $29.99

Length: 9 hours of video content

Certified: Yes

This learning path from LinkedIn includes 10 different courses that teach you foundational sales skills such as asking good questions, handling objections, storytelling, negotiation, and more.

13. Sales Insights Accelerator

Provided By: Sales Insights Lab
Cost: Contact for pricing

Length: Self-paced

Certified: Yes

Built for salespeople who are struggling to close deals and hit targets, this personalized training starts with a 45-minute strategy session with a sales coach and then delivers actionable content and access to a training community.

14. Virtual Sales Training

Provided By: Hoffeld Group
Cost: Contact for pricing

Length: Self-paced

Certified: Yes

This online training platform is rooted in psychology and gives science-backed advice for salespeople to succeed. It includes 20 online courses that you can move through at your own pace, including Asking High-Value Questions, Selling With Stories, Neutralizing Competitors, and more. You'll be able to watch videos, read articles, earn certificates, and practice in simulations.

15. The Badass B2B Growth Guide

Provided By: Josh Braun
Cost: $197

Length: Self-paced

Certified: No

Built for B2B pros who are looking to level up their skills, this course is taught by sales master Josh Braun and covers sales essentials such as cold emailing, using LinkedIn in sales, defusing objections, prospecting, and more. 

16. Selling With Video Virtual Bootcamp

Provided By: Vengreso
Cost: Contact for pricing

Length: 8 weeks

Certified: No

This online sales training course is built for remote teams who are making the transition to digital sales, with specific guidance on using video in their sales process.

Looking for a masterclass in selling via video? Download your free copy of The Expert Guide to Remote Video Sales Calls!

In-person sales training courses and workshops (8)

Online learning is swell, but getting into the nitty-gritty of sales with a live, in-person sales training class is a great way to learn new skills and practice them in the moment with other sales professionals.

Many of these sales training programs are available as onsite training for large sales teams. If you’re a sales leader looking to give your whole team a skills boost, you’ll want to check out these programs:

17. Sandler Sales Certifications

Provided By: Sandler Training
Cost: Contact for pricing

Length: 12-24 months

Location: 250 training centers across the world, and in 12 languages

Certified: Yes

With 4 levels of certification, the Sandler Certification takes new reps from knowledge to application, building skills, and finally developing proven sales habits that last.

18. Winning with Relationship Selling

Provided By: Dale Carnegie
Cost: $2000-$3000

Length: 2-3 days

Location: Multiple locations around the world

Certified: Yes

For salespeople looking to develop real relationships with customers, this is the right course. The skills you'll learn are based on the fundamental ideas found in the book How to Win Friends and Influence People, and will help salespeople be more customer-centric.

19. Value-Based Sales Training: SaaS/Software Sales

Provided By: ValueBased
Cost: Contact for pricing

Length: Contact for details

Location: Onsite

Certified: Yes

Designed for SaaS sellers by a team that has over 40 years combined experience, this course includes 15 interactive modules, 7 live training and coaching sessions, as well as ongoing coaching and certification options for your team.

The Close team has supported thousands of SaaS companies, from bootstrapping solo-founders to VC-backed high-growth software companies, grow revenue. Get our free guide SaaS Sales for Startups Founders!

20. Presentation Training for Sales Professionals

Provided By: Turpin Communication
Cost: Contact for pricing

Length: 2 days

Location: Onsite or virtual

Certified: No

This sales training program for B2B sales reps will help build presentation skills using your organization's own sales model and materials. Reps will practice presenting and learn key skills to improve their sales presentations.

21. Fundamental Selling Techniques for the New or Prospective Salesperson

Provided By: American Management Association
Cost: $2,195

Length: 2 days

Location: Multiple locations around the US

Certified: Yes

Breaking into and succeeding in sales can be a challenge. This course was developed thinking of the new sales reps looking to build their skills and compete in this challenging career. An intense, interactive sales training course, AMA provides learners with blended learning options that help them maintain the skills they've built over time.

22. Customized Sales Training from Sales Readiness Group

Provided By: Sales Readiness Group
Cost: Contact for pricing

Length: Contact for details

Location: Onsite or blended learning options available

Certified: Yes or No

SRG offers customized training plans that not only help your reps build their selling skills, but also give them the models, tools, and job aids to help them reinforce and maintain those skills.

23. Secrets of Whole Brain Selling

Provided By: Whole Brain Selling
Cost: Contact for pricing

Length: Contact for details

Location: Onsite

Certified: No

This sales training seminar is based on a scientific selling system that helps salespeople build their skills, fight their fears, and close more deals.

24. Accelerate Your Sales

Provided By: Jill Konrath
Cost: Contact for pricing

Length: Contact for details

Location: Onsite

Certified: No

This on-demand training workshop is great for teams who are looking to close more deals, faster. Live training with Jill involves interactive learning, with improv, role-playing, group activities, and more.

Free online sales training webinars & seminars (5)

Getting started on a budget? These online sales training videos and seminars will help you learn fast without breaking the bank.

25. How to Fill the Pipeline and Prospect Virtually

Provided By: RAIN Group

Length: 90 minutes

This online seminar is built for sellers who are still struggling to fill their pipeline in a virtual setting. Along with the training, attendees will get checklists, challenges, templates, and more.

26. Tuesdays with Hoffman

Provided By: Hoffman

Length: Varies

Every Tuesday, Hoffman delivers a new, free webinar all about the joys and challenges of selling.

27. Virtual Selling Skills

Provided By: ASLAN Training & Development

Length: 2 days

This 2-day sales training seminar is built to help sales teams transition to virtual sales during the current situation. Your team will learn how to become a trusted partner, book more meetings, and successfully deliver a virtual presentation. 

28. Virtual Meetings that Work—for Everyone

Provided By: Turpin Communication

Length: 90 minutes

Built to help salespeople improve communication both internally and externally, this webinar series will teach reps how to establish trust, nurture relationships with colleagues and prospects, and be more inclusive in virtual meetings.

29. Sales Methodology as the Force Multiplier

Provided By: SMM Connect

Length: 1 hour

An effective sales methodology can do more for quota achievement than the right sales process, according to Wilson Learning. This recorded webinar digs into a methodology that has been used to increase sales by 54%.

Online sales training programs and workshops (11)

For distributed teams, virtual sales training is a great way to improve sales knowledge and keep up with current trends. Here are some of the best online sales training courses that your team can do together, including interactive courses, bootcamps, workshops, and more.

30. Solution Selling 

Provided By: Richardson Sales Performance
Cost: Contact for pricing

Length: Five 4-hour virtual workshop sessions

Certified: No

This live online workshop is built for sales teams who want to improve the way they collaborate with customers, rather than simply 'selling' to them. This course includes live instruction via Zoom, on-the-job assignments in between sessions, interactive training tools, and more. 

31. Virtual Bootcamp Workshop

Provided By: The Brooks Group
Cost: Contact for pricing

Length: 4 weeks

Certified: No

This 4-session live workshop takes the challenges of selling virtually and gives salespeople practical ways to engage with prospects, build credibility and trust, and nail your virtual meetings.

32. Start the Deal: Why You? Why You Now?

Provided By: Hoffman
Cost: $195

Length: Two 90-minute sessions

Certified: No

As a 2-part live virtual series, Hoffman gives sales reps practical tips and tactics to cut through the noise, build pipeline, and avoid ending up in the spam folder.

33. Online Sales Excellence Training

Provided By: Pareto Law
Cost: Contact for pricing

Length: 1 day

Certified: No

This online interactive training is built for experienced reps who are looking to up their skills and boost their sales. 

34. Hoffeld Group Workshops

Provided By: Hoffeld Group
Cost: Contact for pricing

Length: Varies

Certified: No

The Hoffeld Group offers 5 science-based sales training workshops, including The Science of Selling, The Rules of Sales Influence, and Selling With Stories.

35. Red X Workshop

Provided By: Josh Braun
Cost: $2,500

Length: 14 days

Certified: No

Hosted by cold outreach master Josh Braun, this online workshop is two weeks long and full of actionable tips on building cold email sequences and messages that actually get responses.

36. Strategic Selling Done Virtually

Provided By: Revenue Storm
Cost: Contact for pricing

Length: Half-day

Certified: No

This live online sales training workshop is focused on building better processes for virtual sales. Along with instruction, attendees will also be able to participate in interactive exercises and conversations.

37. SaaS Sales Method Training for Account Executives

Provided By: Winning by Design
Cost: $1,500

Length: 4 weeks

Certified: Yes

Specially designed for AEs in a SaaS environment, this 4-week sales training program teaches the core ingredients of good sales communication and late-stage sales techniques.

38. Close Deals Faster

Provided By: Asher

Cost: $750

Length: 2 hours

Certified: No

Based on the research of sales and marketing systems, this seminar is built to help reps shorten their sales cycle, encourage prospects to get into a buying mindset, and use top selling skills to close more deals.

39. Virtual Selling Skills

Provided By: ASLAN Training & Development

Cost: Contact for pricing

Length: 2 days

Certified: No

This 2-day sales training seminar is built to help sales teams transition to virtual sales during the current situation. Your team will learn how to become a trusted partner, book more meetings, and successfully deliver a virtual presentation. 

40. The IMPACT Selling Seminar

Provided By: Brooks Group

Cost: $1,990

Length: 6 2-hour sessions

Certified: No

Using six simple steps that are part of the IMPACT Selling process, this seminar will help reps learn how to be consultants rather than just sellers, and communicate value to prospects.

Blogs with sales coaching resources (10)

Building your skills isn’t once and done: it’s something you need to do consistently over time.

That’s why you should be following these top sales blogs to get continuous training and stay updated on current trends. 

41. Close

Best Sales Training Resource on the Blog: The ultimate sales pitch guide for high-performing reps

# of sales training blog posts: 1000+

The Close blog is the best resource for SaaS and startup sales professionals looking to up their skills and increase revenue. From specific advice for startup leaders trying to sell their product to deep dives into pipeline management, lead generation, and cold emails, you’ll have everything you need to increase your sales skills and productivity. 

Plus, throughout the blog you’ll find templates, checklists, swipe files, quizzes, scripts, and more to add even more value to your sales process.

Pro tip: Want the best free online sales training articles delivered right to your inbox every week? Sign up for our weekly sales newsletter where we curate the best sales content from around the web, just for you.

42. Sales Hacker 

Best Sales Training Resource on the Blog: Entrepreneurial Selling: The Simple Mindset Shift That Wins More Deals

# of sales training blog posts: 2000+

More than just another sales blog, Sales Hacker is an online community for sales professionals to learn, interact, and develop their skills. With new posts every few days, you’ll learn everything from aligning marketing and sales and developing a B2B GTM team, to calculating lead score and building better buyer personas.

With contributions from sales professionals at different companies around the world, the Sales Hacker blog is one you definitely can’t miss.

43. Predictable Revenue

Best Sales Training Resource on the Blog: The key to getting your first 10 customers isn’t sales—it’s product

# of sales training blog posts: 500+

Specially built for startup leaders, Aaron Ross and his team post regularly on the Predictable Revenue blog, helping startup and SaaS sales teams build the right skills and develop strategies that enable a steady stream of revenue.

44. Gong.io

Best Sales Training Resource on the Blog: Value Selling Requires a Stellar Demo. Here’s What That Looks Like [According to Data]

# of sales training blog posts: 200+

Gong is a sales call analytics platform, and their blog posts are largely based on the data discovered from analyzing millions of recorded sales conversations. That means their posts are action-packed with real sales data and practical steps to get better results.

45. Entrepreneur - Sales blog

Best Sales Training Resource on the Blog: Customers Don’t Care About Your Product’s Bells and Whistles. Here’s What They Really Want to Hear.

# of sales training blog posts: 1500+

This website has plenty of information of all sorts for startup leaders and entrepreneurs, but their sales blog is especially interesting. With many contributors from all sorts of sales backgrounds and organizations, these articles include an interesting flair and are always on-point for current trends and sales topics. 

46. LinkedIn Sales Solutions

Best Sales Training Resource on the Blog: 6 Resources to Sharpen Virtual Selling Skills

# of sales training blog posts: 1500+

LinkedIn is an essential tool for sales professionals to connect with and engage their prospects. So, it makes sense that this monolith professional network has a high-quality sales blog. You’ll read articles from the LinkedIn team, as well as contributing sales pros, about how to improve your social selling skills, as well as other essential sales methods and strategies.

47. Cerebral Selling

Best Sales Training Resource on the Blog: Stop Selling and Start Telling: The Power of Prescription

# of sales training blog posts: 80+

The Cerebral Selling model, built by tech entrepreneur David Priemer, is based on science and empathy. This company’s blog focuses on the science behind why certain sales tactics work better than others, and how to really get into the head of your prospects.

48. The Sales Blog

Best Sales Training Resource on the Blog: 34 Lessons We’ve Learned About Building Consensus

# of sales training blog posts: 4000+

Sales expert, author, and trainer Anthony Iannarino creates extremely relatable content on The Sales Blog. His expertise shines through in these easy-to-digest posts, perfect for busy sales pros who want to dig quickly into the meat of a subject without wasting time. 

There’s a new post on this blog almost every day, each with a ‘Gist’ section that gives you the main ideas of the article in three bullet points.

49. SaaStr Sales Blog

Best Sales Training Resource on the Blog: 7 Things The Best Sales Reps Get Right

# of sales training blog posts: 100+

This huge community of worldwide SaaS produces tons of valuable content for SaaS companies. While a lot of the blog’s content is geared towards leadership and entrepreneurs, there is plenty of actionable content for SaaS sales teams.

50. RAIN Group

Best Sales Training Resource on the Blog: 7 Ways to Build Rapport in Sales and Connect With People

# of sales training blog posts: 2500+

RAIN Group is a sales training company with plenty of resources (both free and paid) for sales professionals to learn and adapt to shifts in the industry. Their blog takes you through the steps to master specific sales methodologies such as consultative selling, insight selling, and virtual selling, as well as tips for extreme sales productivity.

Podcasts about sales training & enablement (11)

Looking for free sales training resources you can listen to on the go? These sales podcasts are your best bet to take advantage of virtual sales training from today’s top sales leaders. 

51. Close Call: The Revenue Acceleration Show

Provided by: Steli Efti, Close CRM
# of Episodes: 183

Best Episode: How to close deals when you don’t have a reference 

From Close CEO, Steli Efti, comes THE podcast to accelerate your revenue and throw some fuel on the fire of your sales process. Steli and the team talk about how to overcome sales objections, win over prospects, and close more deals. 

52. Selling The Sandler Way

Provided By: Sandler Training
# of Episodes: 59

Best Episode: Channel Selling in the Enterprise World

From the experts at Sandler Training comes the sales podcast based on real research and data. The hosts discuss trending sales topics with sales leaders and professionals from various industries. This podcast is built to help salespeople learn Sandler strategies and methodology and put that into practice in their own process.

53. The Modern Selling Podcast

Provided By: Mario Martinez, Vengreso
# of Episodes: 179

Best Episode: How to Go From Rep to Sales Master with Scott Leese

From the company that's helping sales teams make the digital transformation comes a podcast all about today's best tips and ideas for modern salespeople.

54. The Inside Selling Podcast

Provided By: Josh Braun
# of Episodes: 106

Best Episode: Kyle Coleman On Cold Emailing

Expert sales trainer Josh Braun uses this podcast to get inside the minds of top sales professionals. Hear what’s working directly from those in the sales trenches, and get insights into trends and the bigger picture of sales from leaders in the field like Kyle Coleman, Kendra Warlow, Armand Farrokh, Sarah Hicks, Chris Walker, and more. 

55. Make it Happen Mondays

Provided By: John Barrows
# of Episodes: 202

Best Episode: The JB Sales Team On Email Effectiveness

Every week, top sales trainer John Barrows sits down with sales reps, AEs, sales managers, and CEOs to talk about the essentials of sales and what every sales pro should know. 

56. The Sales Hacker Podcast

Provided By: Sam Jacobs, Sales Hacker
# of Episodes: 165

Best Episode: How to Turn Relationships into Revenue with Gauri Chawla

That’s right—the Sales Hacker community also has a podcast. Listen to top sales professionals as they discuss all the essentials of sales.

57. 30 Minutes to Presidents Club

Provided By: Nick Cegelski and Arman Farrokh
# of Episodes: 55

Best Episode: Booking 80% of your calls from Instagram DM’s

From two guys who make really bad jokes but sell pretty well (their words, not ours) comes a podcast that is extremely down-to-earth and made for SDRs and AEs who are looking to excel in their careers.

58. The Sales Evangelist

Provided By: Donald Kelly
# of Episodes: 1,448

Best Episode: Tim Kintz | Knowing the Right Time to Ask for the Sale

Yes, you read that right—this sales training podcast has over 1,400 episodes (and counting)! Made especially for in-the-trenches sales reps, this podcast is all about honing your skills, increasing your value, and ultimately earning more as a sales professional. Donald’s peer-to-peer way of talking makes this podcast entertaining as well as actionable. 

59. The Sales Engagement Podcast

Provided By: Max Altschuler and Mark Kosoglow, Outreach
# of Episodes: 282

Best Episode: Leveraging Video to Strengthen Your Sales Pipeline

If you want to learn everything there is to know about engaging with your customers, this is the podcast for you. Featuring real-life stories from the daily workings of revenue leaders, you’ll pick up lots of nuggets to help you get the most out of every interaction you have with your prospects and customers. 

60. Daily Sales Tips

Provided By: Scott Ingram
# of Episodes: 100

Best Episode: The Outbound Cheat Code - Jason Bay 

New episodes of this short (but action-packed) podcast series are released every single day at 4:30 pm CT, meaning you’ll always have something quick to listen to on the commute home. This podcast offers bite-sized sales training with actionable tips that you can listen to and digest in less than 10 minutes. 

61. Sales Gravy

Provided By: Jeb Blount
# of Episodes: 100

Best Episode: Networking Tips and Tactics for Introverts

Bestselling author and sales expert Jeb Blount interviews various sales professionals to get their take on how to make sales work smoother and build better relationships with customers and prospects. 

Get the most out of these sales training resources

We’ve given you the keys—it’s up to you to unlock the door to greater sales success.

Before jumping into every one of the items on this list, it’s important to make a plan. Choose a few resources from this list, and determine how you’re going to use them. Make learning part of your daily or weekly schedule. And make sure to take the time to focus on whichever resources you choose (rather than trying to multitask with them).

When you choose the right sales training courses and resources and put them to good use in your own sales process, you’ll be on the right track to becoming a truly great salesperson.

Want to take charge of your sales training? Join the Close Sales Academy today:

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61 Best Sales Training Programs: Courses, Workshops, Blogs, & More

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