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Tom Sullivan

Tom is a former salesperson turned writer who’s well versed in the world of CRMs, email templates, and thoughtfully following up (which he believes is the hardest part of sales).

How to Get More Coaching Clients With Cold Email

How can cold email help build your coaching business? Learn to find people you can genuinely help, craft a specific offer, and get more high-quality clients.

30 B2B Cold Calling Tips for Sales Success in 2025

Master cold calling with 30 expert tips for B2B sales success—scripts, follow-ups, objections, and tools to help you book more meetings.

Sales Operations

How to Write a Business Proposal

Learn how to create a compelling business proposal that wins deals. Discover essential components, writing tips, and best practices in our comprehensive guide.

Prospecting & Lead Generation

15 Small Business Lead Generation Strategies to Fuel Your Growth

Fuel your small business growth with these 15 proven lead generation strategies—plus tools, real examples, and expert tips.

Sales Operations

The Truth About Task Switching: Why You Are Damaging Productivity With Every Switched Task & What to Do Instead

Task switching isn’t good for your brain—or performance. Discover the true cost task switching has on your sales process, and learn new ways to improve productivity.

Prospecting & Lead Generation

MEDDPICC Sales Methodology: An Actionable Guide to Smart Lead Qualification

Use MEDDPICC to qualify enterprise leads with confidence. Learn each step of this proven B2B sales methodology to win high-value deals.

February 20, 2024

Sales Management

How to Sell Anything: A No-BS Guide to Selling

Learn how to sell anything with this simple, no-BS sales guide. Includes tips on pitching, follow-ups, objections & building relationships.

February 15, 2024

Prospecting & Lead Generation

12 LinkedIn Summary Examples We Love (and How To Shine in Yours)

Boost your LinkedIn profile with these 12 real summary examples, expert tips, and a free generator to craft the perfect About section.

January 30, 2024

Sales Operations

The Elevator Pitch: How to Master Your Own (+ 7 Real Elevator Pitch Examples to Learn From)

Starting with a strong elevator pitch can help you win the sale, investment, or job opportunity. Learn how to master your elevator speech (+ examples).

January 23, 2024

Prospecting & Lead Generation

MQL Vs. SQL: How to Tell the Difference and Convert More Leads

MQL or SQL? Read the article to learn which leads fit into each category and how to optimize your sales process for both.

August 29, 2023

ChatGPT for Sales: How You Can Use It Today and What The Future Looks Like

Using ChatGPT for sales processes can increase your efficiency and help you scale your outreach efforts. Learn what it’s capable of and how to use it.

Sales Management

Boolean Search on LinkedIn: The Sales Superpower You Need to Boost Your Outbound Pipeline

Learn how to use Boolean Search on LinkedIn to find prospects matching your target persona, save time on creating lists of leads, and grow your pipeline.