Sales Management
Getting started with storyselling: How your salespeople can close more deals by telling stories
The first potato chip ever made was intended as an insult.
The year was 1853. George Crum was a chef at the upscale Moon’s Lake House in Saratoga Springs, NY.
One day, a patron complained about Mr. Crum’s fried potatoes. He called them soggy and bland. He sent them back and demanded a new batch.
October 26, 2016