This isn’t just another AI email writer—this free tool is trained on our most effective email templates. And we know email. In all seriousness, writing a high volume of emails yourself is a pain. It slows down your flow and takes up valuable time you could spend following up with prospects, reviewing your sales pipeline, or catching up on reruns of The Office. (Don’t worry, we don’t judge.)
To make your life easier (and help you close more deals), we created this free ChatGPT-powered AI email generator. All it needs in order to craft an outreach email is your product name, a few details about your company, and your desired outcome for the email.
In just a few seconds with our free AI email writer, you can create and send better emails today.
How to Use Our AI Email Generator to Improve Response Rates (and Sound Smarter)
What’s the point of artificial intelligence if it doesn’t make our lives at least a little easier, right? If you're new to this whole AI email writing game, we'll walk you through going from making prospects snore, to getting more replies than ever before.
Here’s the kicker—our AI email tool isn’t just good for one or two use cases. It can help you write any kind of email. Want to follow up with customer support? Create a killer cold email campaign? See if a partner is ready to seal the deal? Reconnect with your high school crush? We got you. (Okay, that last one is a little iffy, but by all means shoot your shot.)
Ready to get started? Here’s how to automate your email copywriting in seconds:
1. Enter Your Company or Product Name
We use OpenAI's API (the same tech behind ChatGPT) to power our AI email writer behind-the-scenes, training it with our favorite emails sent and received by the sales & marketing teams here at Close. Which means this tool is uniquely great at writing emails—but you need to give it something to work with.
Start by adding your company name or the product you're selling in the first box, like so:
Once you've included that, it's time to add a little more color for the email writer to work with.
2. Describe Your Company or Product (Use Details)
Now it's time to give the email writer some more details about your company or the product you'll be reaching out to pitch recipients on. Keep in mind, the more info you give the tool to work with here, the more accurate and detailed your AI-generated email will be.
Check out this example, where we've given the AI email writer very specific guidance on the selling points of our frozen bananas and even some direction on the recipients we'll be emailing:
Here's an example prompt you can use as a template to customize for use in our AI email generator:
We have the [adjective or feature that makes your product unique] [product] for [relevant type of business]. They have [feature], [feature], [feature] and would be a great fit to help achieve greater [benefit].
After you've dialed in the description of your offer, let's set the stage for your email's call-to-action (CTA), so we can get to sending.
3. Select the Desired Outcome of Your Email
Next, tell the tool which type of action you want your recipients to take. Do you want to book a sales call? Get a few times that'd be good for them to chat? Ask for feedback? Whatever your goal is, select the closest related option from the dropdown list above—or let the AI decide.
Once you’ve added all the details for your email, hit “Generate email.” Yup, it's really that simple. A few seconds later, your email will appear like magic—along with an email subject line to go along with it. And if you're not thrilled with that subject line, be sure to try our email subject line generator tool.
4. Personalize Your Email
Ya gotta remember, this is an AI writer. Which means it'll rarely, if ever deliver the absolutely perfect, send-worthy email right on the first go. Instead of viewing our tool as a one-and-done kinda thing, think of it as a lovable, ultra-fast, yet slightly under-experienced email assistant. It’ll get you about 90% there in just a few seconds, but you’ll need to polish your AI emails before hitting send.
AI email writers aren't perfect, but they're designed to save you time. Take the copy this free tool generates, paste it into your CRM or Gmail draft, and flesh it out. Add some personal details, inject your own voice & tone, mention a pricing deal; whatever you need to make your email really shine.
If the first draft misses your mark by a mile, try adjusting your prompt (with more details) and try again. Consider adding more context or telling the tool a bit more about your intended recipient.
5. Copy, Paste, and Hit Send!
Once you’re happy with your email and subject line, it's time to release the carrier pigeons! Just like that, you’ve got more time to spend on... well, what do you enjoy more than writing emails?
How to Write Better Emails Every Time: 5 Tips to Improve Your Email Campaigns
Writing professional emails doesn’t require a degree in rocket science (or English). It does require some skill, however. If you need a little more help to make your emails shine, we’ve got ya. Here are five tips to write better emails, no matter what your goal is.
1. Know Who You’re Speaking to
Before you begin typing (or personalizing the email from our AI email writer), take a moment to consider your audience. Are you writing to a prospect, a client, or a colleague? What business do they work for and what do they really care about? What tone will work best for the individual you’re writing to?
For example, at Close, we’re not afraid to (occasionally) talk about farts or use four-letter words. Our tone tends to be casual because we mostly speak to other salespeople. But if you work on the fundraising board for a children’s non-profit, farts and f—cks may not work out as well.
In addition to evaluating your tone over email, look for ways to speak your prospect's language. Include terms and words that show the recipient you understand their problems and have solutions. Just don’t dive too deep into industry-speak, or you'll run the risk of coming across as a jargon machine.
2. Use Interesting (and Short) Email Subject Lines
Your email subject line is like a headline for a newspaper article—it's the first thing your recipient sees, and it determines whether they open your email or leave it languishing in their inbox. The long and short of it is... make sure your email subject line is compelling. Aim for brevity; ideally, your subject line should be no longer than 20-30 characters.
Look for ways to grab their attention and make them want to see what you have to say. Using power words like “introducing,” “ Update,” or “your,” can increase open rates—but be wary of words like “FREE” or “limited time” that can land you in the spam box. Our AI email writer provides a relevant email subject line with each email, or you can get fancy and use our email subject line generator to get more options.
3. Create Captivating Email Copy that Gets to the Point
Think about your email inbox—whether you’re an inbox zero kinda person or “I’ll get to it one day” kinda vibe, there’s a good chance you get dozens (if not hundreds) of emails every day. Which is why your email copy needs to live up to the expectations your subject line sets. If you say it’s breaking news, then you better have something awesome to share.
Start your email with a brief greeting, followed by a clear and concise message. Avoid lengthy introductions or fluff. If your email is longer, use paragraphs and bullet points to break up the text, making it easier to skim.
Remember, the key to captivating email copy is relevance. Address the recipient's needs, questions, or concerns directly. Personalize your message if possible and tell them what you want. Whether you're sharing information, making a request, or just saying hello, keep your message short and sweet.
4. Close Your Emails with a Direct CTA
Tell me what you want, what you really, really want. Do you want the recipient to book a call, send you a link, or send you a funny meme? Whatever your goal is, close your email with a clear, direct call to action. Even better, make it easy for them to reply.
That means if you want them to schedule a call, include a link to your Calendly, SavvyCal or other booking software. If you want your recipient to answer a question, give them options (if possible.) Just looking to start a conversation? Ask a question. Consider making your CTA time bound. For instance, instead of saying, "Let me know if you have any questions," try, "Please reply by [specific date] with your feedback."
5. Don’t Snooze on the Follow Up
Even if you write the world’s best email (and pair it with an irresistible subject line), there’s a chance you won’t get a response. It happens. People open email on their phone and plan to respond once they get to their desk, but get busy. Some days there are so many (metaphorical) fires to put out things that slip our mind.
If you haven't received a response within a reasonable timeframe, say a few days, send a polite reminder. Mention your previous email and restate the key points or questions. However, avoid being pushy or impatient; a gentle nudge is way more effective than “wHY haVEn’T yOu reSpoNded?”
Not sure what to say in your follow up emails? Use our email writing tool to generate your follow up email, too. For much more on mastering the follow up, check out our complete guide to following up.
Want to improve your sales workflows even more? Check out all of our free sales tools.
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