Jory MacKay

Award-winning writer, editor, and journalist. He's helped brands build audiences of millions of readers, create content and educational products that generate hundreds of thousands in revenue.

Sales Operations

GDPR for sales: 10 things sales reps need to know about cold emailing and calling

If your sales process relies heavily on cold emailing or calling prospects, the new European General Data Protection Regulation (GDPR) isn’t great news for you.