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The Close Blog

Learn more, sell more. Stay on top of the latest sales trends and advice for startups and SMBs, written by the experts at Close.

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Close + Claude: One Chat to Run It All

Eliminate CRM busywork with Close + Claude. Pull data, update records, and create leads instantly—all via natural prompts, no coding required.

Christine Sotelo

September 30, 2025

Best AI Voice Agents for B2B Sales Teams (2025 Guide + Pricing)

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The Hail Mary Email That Turned “Dead Leads” Into Gold

What We’d Want to Know If We Were Buying Close

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Why Apple’s New Call Screening Is Only Killing Lazy Cold Calling

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5 Reasons Why You Shouldn’t Buy Close CRM

Not every CRM is the right fit. Here are five honest reasons Close might not work for your team, and why that’s exactly why some customers choose us.

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Less Admin, More Closing: Q2 Updates That Sell for You

Discover Q2 updates in Close CRM that reduce admin and boost sales: AI notes, enrichment, pipeline guidance, custom workflows & dark mode.

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How to Write Better Inbound Sales Emails (Without Sounding Like a Bot)

Inbound leads are a gift, so don’t waste them. Learn how to write short, smart, personalized sales emails that convert your prospects into customers.

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To Automate or Not? How to Automate the Sales Process, Not the Relationship

Not all automation is smart. Learn when AI boosts your CRM pipeline and sales—and when it makes you sound like a strange robot.

Meet the CRM built for how sales teams actually sell

Selling is hard. Your CRM shouldn’t be. Close is the easy-to-use CRM built with everything sales teams need to start closing deals today.

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Close More Deals by Using ChatGPT to Stress Test Your Sales Script

Still testing sales scripts on real prospects? There's a better way. Use ChatGPT roleplay to refine your pitch, uncover weak spots, and close faster.

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How to Qualify Leads Fast (and Stop Wasting Time on Bad Fits)

Learn how to quickly qualify leads, disqualify bad fits, and streamline your Close workflows to save time and close more high-quality deals.

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How to Catch Missed Sales Leads with Smart Views and Automation in Close

Spot missed sales leads, build Smart Views, and automate follow-ups in Close CRM: we’ll help you avoid letting opportunities slip through the cracks.

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We Tested 25 B2B Brands—Here's Who Followed Up the Fastest

We ran a follow-up speed test on 25 B2B companies. Some called in seconds. Here's who stood out—and what your team can learn from it.