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The Close Blog

Learn more, sell more. Stay on top of the latest sales trends and advice for startups and SMBs, written by the experts at Close.

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AI Prompt Engineering for Sales

Discover how SDRs can leverage AI prompt engineering for sales to save hours on administrative tasks, allowing them to focus on what matters most: selling.

November 11, 2025

Using Claude with your CRM: How to, and Why

30 AI Prompts Every Sales Rep Should Have Saved

Outils de vente

What are the Best AI Outreach Tools?

Opérations de vente

AI SDRs : Fonctionnent-ils vraiment ?

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Opérations de vente

Qu'est-ce que le MCP et comment l'utiliser pour la vente ?

Discover how Model Context Protocols (MCPs) make AI your co-pilot, cutting tedious sales tasks and turning AI into a real productivity tool.

14 octobre 2025

Business Growth

La vente en 2025 : Des stratégies simples et axées sur les résultats pour décrocher votre premier contrat

Discover how clarity, hustle, and consistency define sales—and the simple strategies that help you win more deals.

Opérations de vente

Calculer le coût des appels manqués et maîtriser la "règle des cinq minutes".

Learn why responding to leads within 5 minutes boosts conversions by 8x, the real cost of a missed call, and how to maximize sales from missed calls.

30 septembre 2025

Product Content

Close + Claude : Un chat pour tout gérer

Eliminate CRM busywork with Close + Claude. Pull data, update records, and create leads instantly—all via natural prompts, no coding required.

30 septembre 2025

Christine Sotelo

Meet the CRM built for how sales teams actually sell

Selling is hard. Your CRM shouldn’t be. Close is the easy-to-use CRM built with everything sales teams need to start closing deals today.

Sales Leadership

How to Deliver Bad News to Your Sales Team without Losing Trust

Learn how to break bad news to your team effectively while maintaining trust and morale. Master the art of leadership in difficult situations.

Top Tips for Crushing Your Demo Day Pitch

This is it: Demo Day. The day you’ve been waiting for, and the day every moment in your incubator was preparing you for. Are you ready?

Why this $15M revenue startup trains all their Account Managers with Close’s Product Demo book

Smartly.io is a fast-growing Facebook ad optimization solution for agencies and performance marketers. I joined them as employee #32 in the summer of 2015. A few months later, our team had grown to double that size. Now, we’re almost 120 people, and we’re looking to hire 80 more.

Claudio Santori

5 Lessons Inside Sales Reps Need to Learn from Field Salespeople

You’ve heard me say it before and you’ll hear me say it again: Sales is changing, fast, and nowhere is this more evident than in the decline of field sales.