How to Become Dangerously Good at Sales

Being “good” isn’t enough anymore. We’re in a world of noise, automation, and polite mediocrity. If you want to make it to President’s Club, you need to be dangerously good at sales. That means being unforgettable, unshakeable, and unstoppable.

Thankfully, you now have this unfiltered advice from Steli Efti, a seasoned seller and CEO/founder who scaled Close from a bootstrapped startup to a $50M company.

See what you get

Here’s what you get:

  • The 10 sales commandments that define every elite rep’s mindset
  • A field guide to become dangerously good at every stage of the sales process
  • On-demand sales coaching from SteliGPT — powered by AI, trained on experience
  • Tactical lessons to actually stand out in your inboxes, your demos, and your pipeline

Steli’s Sales Commandments

The mindset manual for serious closers
Sell like Steli. These are the 10 non-negotiables that top sales reps actually live by. Print it, hang it, memorize it. Then live it on every call.
Download Commandments

SteliGPT

Steli in your pocket — minus the yelling (but still intense)
An AI version of Steli Efti trained on his sales philosophy, frameworks, and real-life experience. Whether you need a follow-up email, objection handling, or a mindset reset, SteliGPT’s got you.
Access SteliGPT

How to Become Dangerously Good at Sales

No-BS playbook for sales pros who want to level up
This punch-packed guide breaks down how to dominate every stage of the sales process — from showing up to closing deals to owning the outcome. Built to be read fast, used forever.
Download Guide

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A CRM built for the way startups scale

Close is the sales-focused CRM designed for the needs of growing B2B SaaS startups. Take a tour with a free 14-day trial.
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